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View Full Version : ‘Right-brainers’ explored by College of Communication and Fine Arts



Mike Cunningham
11-06-2010, 10:34 AM
November 3, 2010 Contact: Robert Hudson or Clif Lusk
FOR IMMEDIATE RELEASE 334-670-3196




‘Right-brainers’ explored by College of Communication and Fine Arts

TROY – Troy University’s College of Communication and Fine Arts is exploring “A Whole New Mind.”

The College is using Daniel Pink’s “A Whole New Mind: Why Right-Brainers Will Rule the Future,” as the basis of its Fall 2010 College Reading Initiative. The book examines the shift from “left-brain” dominant careers like lawyers, accountants and software engineers to creative, emphatic “right-brain” careers such as designing, teaching, inventing and storytelling.

As part of the initiative, the Department of Art and Design is holding a “Pink Poster” exhibit through Nov. 19 from 8 a.m.-5 p.m. in the Malone Hall foyer. The exhibit will feature 12 poster designs based on the book created by instructor Beverly Leach’s “Principles of Digital Design” class. The posters illustrate the six senses described in Pink’s book: Design, Story, Symphony, Empathy, Play and Meaning.

The department is also featuring a 55-minute video of Pink discussing his book. The video will be shown on a flat-screen television adjacent to the poster exhibit.

Dr. Robert Abbey, an associate professor on TROY’s Arlington, Va. Campus, will provide a lecture on the six senses described in Pink’s book Nov. 9-10. On Nov. 9, Abbey will lecture in Patterson Hall room 105 from 8:30 a.m. until 9:45 a.m. On Nov. 10, he will conduct two lectures in Hawkins Hall Auditorium, the first from 8 a.m. – 8:50 a.m. and again from 1 p.m. until 1:50 p.m.




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